博客和新闻

To the lucky few at the INTA Annual meeting 2014 in Hong Kong, starting this weekend: All attendees who leave a business card in our booth (number 725) will win one prize, and one attendee will win two:

1. One lucky winner will once again walk away with an iPad. We were the first firm to offer give away a free iPad, back in INTA San Francisco 2011. There are still few other rivalining products. Maybe next year in San Diego....

2. ALL others will win a FREE Comprehensive Trademark Search Report. You can choose between different reports,  covering up to 28 EU countries (value 450 EUR) or a US Full availability (USD129). See all choices here Come by, with questions and business cards, and you will ALL be rewarded!

“Listen to the customer” is a popular, and often a very good, advice when you develop your products and services. We didn’t just listen, we sat down with some of our best trademark attorney clients and discussed for hours.

“How can we at Markify help you serve your clients better?” was our main question.

The core answer, from both small and big firms, was rather simple:

“We like your searching and watching services. We love the accuracy of your trademark search algorithm. And the Markify pricing is amazing.

But, your services need to cover more trademark, domain name and common law databases.”

So the last year our team have been busy adding new databases to our comprehensive searching and monitoring services for trademarks and domain names.

Our geographical focus in this process has been the 28 EU countries, the US and the new gTLDs. We start here, but we will not stop here . . .

You find detailed descriptions, samples and pricing of our new offers here:

Comprehensive Search reports

Trademark monitoring

Domain name monitoring

We truly understand the value of your feedback. It is what helped build these services in the first place. So any more feedback is highly appreciated!

Markify is now adding domain names from all the new gTLDs, as they are being released, to our global  Domain Name Watch service. And the price remains the lowest in the industry: $29/year per watched brand.

If you are in the process of evaluating different domain name watch services (sometimes called Brand Monitor, Brand Alert or Domain Monitor), you should know that there two things that set Markify apart:

1. Similar results

We will not only give you identical matches of the brand, but also phonetically identical and phonetically similar results. To our knowledge, no one else does this.

So if you are Pepsi Co and want to be alerted when confusingly similar domain names are being registered, you will get reports with results like this from us:

• PEPPSI.com
• PEPSEE.camera
• BUYPEPSINOW.net
• PEHPSI.org
• PEBSI.guru
• PEPSI. de

2. Best price

We believe all brands should be able to afford  a domain name watch. And the cost for monitoring your brands at Markify is only $29/year per watched brand.

For this price we will watch your brand in the old (.com, .net, .org etc) and new gTLDs and in more than 200 ccTLDs (.de, .fr, .se, .jp etc).

This low price also means that you can easily monitor hundreds of brands. A lot of trademark attorneys put in their whole portfolio of trademarks into the Markify domain name watch system. Then they offer their clients to monitor the reports for a fee (maybe $200/year). And when there is an infringing domain name, they alert the client and may get new work. A win-win situation.

If you have found a better or cheaper domain name monitor service, please send me an email at benoit at markify.com. Thanks!

The winner of the new iPad was Lisel Ferguson from Procopio in San Diego. Her comment was:

"I am SO happy I won!"

All you who visited our booth during INTA 2013 in Dallas, and didn't win, will in the next few weeks get offers worth way more than an iPad ;-)

During the INTA (International Trademark Association) Annual Meeting in Dallas last week we choose once again to be an exhibitor. It was our third Annual Meeting after San Francisco 2011 and Washington DC 2012. These meetings gather more than 8000 trademark attorneys and domain name professionals. For a start-up it is always difficult to decide where to put your limited marketing dollars. But I must admit that I love these types of exhibitions or trade shows. There are four major reasons why we choose to invest in these events:

1. Market overview. You get a very good sense of what services are out there and you get a chance to talk to the different service providers.
    
2. Future sales. The contacts for future sales are very valuable. I would argue that the people coming in to your booth, probably are some of your most motivated, potential clients. I ended up with +400 business cards from people I believe can become some of my most important clients.
    
3. Product feedback. The detailed feedback you get and the possibility to develop your product together with the potential client.
    
4. Meeting competitors that may become future partners.

If you run a company and don't do trade shows, I would recommend you try one. If you are in the trademark or domain name business, I suggest we meet at the next INTA annual meeting, in Hong Kong 2014.