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For the first time you can now get an automated, full common law search included in your US trademark clearance report. And still not pay more than $129 for the whole report. 

On demand from our US clients we have expanded our common law coverage with some of today's most important content. The US Full search report's common law part now includes six different sections:  

• Web search - New
• Image search - New
• Social media search - New
• Social name search - New
• US company names
• Domain names 

It is hard to imagine a relevant result that could not be found within these groups today. Ten years ago there were still a number of printed sources, like telephone books and magazines, with "trademark" names that did not show up anywhere else. But that is not the case anymore. 

So we think this makes the common law section for the US Full truly full/comprehensive. 

The trademark results section was already full, with both federal and state trademarks, all processed with the best similarity algorithm in the world. 

Same low price

And we decided to add these new sources without changing the price - $129 - which is by far the best price in the industry for a comparable comprehensive - full availability - US trademark clearance report. Other providers are charging more than $600 for such a report.   

In order to keep the search fast and not drive extra costs, our search is fully automated, with the below described settings for the US Full trademark search report: 

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Web search - New

Scope of search: An automated, "intelligent" web search where known biases as region and personal search history have been eliminated. The search combines the trademark name with important keywords provided during the order. 

The top 30 results are included as links and short descriptions. Optional: You can add screen captures of the relevant pages where also the keywords have been highlighted.  

Note: The web/social media is so big that even the best keyword search may retrieve a million search results. This means that no search report, automated or human, can guarantee that there are no potential common law conflicts out there. All we can do is minimize the risk.    

Images - New
Scope of search: The same search settings as the Web search. The top 30 results are included.

Social media search - New 
Scope of search: A search of the use of the trademark name in the world's largest social networks: Facebook, Linkedin, Twitter, Instagram, Google+ and Pinterest. The top 20 results from each social network are included. 

Social names - New 
Scope of search: A search if the trademark name is registered as a user name in any of 80 social networks.

US company names 
Scope of search: A search among more than 20 million secretary of state business records from all US states and Washington DC. Identical and very similar results.

Domain names 
Scope of search: Identical and very similar results from more than 1000 TLD's, covering both gTLD', ccTLD's and New gTLD's. See full list.

Federal trademarks (USPTO) 

Scope of search: The world's best similarity algorithm, finding more than 99% of potential conflicts. Official data updated daily from the USPTO .

US state trademarks 

Scope of search: A search among all the 50 US states' trademark records. (Same similarity algorithm as the federal search.)  

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The average turn-around time: 5 min. And you can choose to include or exclude any of the above sections in your report. 

If you have not yet tried our full availability report, send me an email and I will set you up for a free trial. 

If this is not the best US full availability report, please tell me what is missing or what should be changed? The best suggestions will be rewarded. 

Once again we have looked at all EU and USPTO trademark applications the last year - 2012 - and done a quick analysis of what words are used.

Raw lists of the popular 1000 trademark words can be found here: Top 1000 USPTO trademark words 2012, Top 1000 CTM trademark words 2012

The total number of different "words" are over 130.000. The distribution is as usual: 90 percent are used less than 5 times, like PINTEREST and JABRA, and the top 10 percent are used up to 2000 times, like ONE and LOVE.

Popular USPTO trademark words

What words were popular 2012 when it came to getting a US trademark registration?

A new word on the top list is CLOUD, wich was strong already in 2011 with 372 occurrences and this year made it to the top list when it showed up in 454 trademarks applications. Compare that with 2006, when CLOUD only showed up in 28 trademark applications.

Other trademark words moving up on the list are: WATER, FREE, STAR, BODY an NATIONAL.

Single letters are very popular in trademark filings, like T, N and E. A rising star here is the letter M, which appears in more than 700 trademark applications last year compared to 450 the year before.

Words moving down on the list are GREEN, REAL, USA and SOCIAL.

The top 100 USPTO trademark words 2012:

Note that we have eliminated the most common "stop words" like  THE, IS, AT, YOU, AND etc, and some company attributes like INC, LLC, COMPANY and GROUP.

Popular EU trademark words

We have also done a similar analysis of the very popular EU trademark registration called CTM (from OHIM). A CTM (Community Trade Mark) covers 27 countries and many languages. Surprisingly there is not a large  difference between the EU trademark list and the US trademarks. English is the dominating language, at least in the  in the pan-European trademark registration CTM.

A couple of trademark words you find in the CTM top list that you don't find in the USPTO top list: ECO, HOTEL, LONDON, QUALITY, ROYAL, EASY, EUROPEAN and PARIS.

Markify's trademark search engine just became a lot more global. We have added another 650.000 international trademarks to our trademark search engine.

All these trademarks come from the WIPO trademark database, sometimes called "ROMARIN". (WIPO is the United Nation's organization that administrates the Madrid system, through which you can get a trademark registration in approx. 80 countries.)

I think this means that Markify today is the world's only free trademark search engine that covers both the US (USPTO), EU (CTM/OHIM) and international (WIPO) trademarks.

A total of almost 4 million live trademarks, updated every 24 hours with 400.000 new marks per year.

We are also the only free trademark search that gives you a proper list of confusingly similar trademarks, where there could be a likelihood of confusion.

Some of the other providers try to do this with "fuzzy search". The problem with "fuzzy search" is that it is "fuzzy". It misses too much and gives you to much noise. A good similarity algorithm should not be "fuzzy" but very distinct, based on statistics.

We have based our algorithm on more that 10.000 actual cases where a government employee has said that these two trademarks are confusingly similar.

So now you can get the best trademark search results, including all classes, also for WIPO trademarks - for free.

Trademark attorneys should know that we have added the WIPO trademarks - without raising our price of $100 - in our premium products: US Comprehensive Trademark Search and EU Comprehensive Search.

Entrepreneurs and start-ups that uses our Trademark Registration should know that these Comprehensive Search reports are always included in our Trademark Registration service.

All our Trademark Watch and Monitor customers will now also be getting international WIPO results in their reports. At no additional cost.

After months of work the Markify trademark registration service is launched. When we set out to build the world's best trademark registration service we made the following list of criteria:

1. Easy and fast trademark application.
   • Start-ups and brand builders expect a web service to be easy and fast. Anything else is failure.
2. Help from experienced trademark attorneys.
   • Sure, you can do a trademark registration without the help of a trademark attorney. But in most cases it's a bad choice because of:
     • the time it takes,
     • the small money you save and
     • the risks involved.
   • We have put together a small network of independent trademark experts in the US and in Europe. Some of them run their own trademark law firm. Some work for big IP focused law firms. They all have in common that they are passionate about trademarks.
3. Focus on EU and US trademarks.
   • A CTM trademark registration from OHIM covers 27 EU countries in one application. With a government fee of only € 900 it is often the best deal for ambitious start-ups. CTM is also the fastest growing trademark registration in Europe.
   • A USPTO trademark registration protects your brand in the world's most important market, the US, and the government fee is only $325 per class.
4. Leverage the Markify comprehensive search technology.
   • Every Markify trademark registration gives you a Comprehensive Search that finds 99% of all confusingly similar brands (CTM, USPTO, Domains and Common law).
   • You also get a Comprehensive Trademark and Domain Name Watch that will help you protect your new brand.
   • These two services are included and only available through Markify.
5. Cheaper than any other trademark registration service.
   • Our attorneys could give us rock-bottom prices, since we are giving them a new client on a "silver platter". All client and trademark details are filled in and all fees are payed for.
   • The pricing goes from $199 (Core package) to $499 (Full package) + government fees for a USPTO trademark. And from € 299 (Core) to €499 (Full) + government fees for a CTM/OHIM trademark.
   • Another reason our pricing can be so low is that the Comprehensive Search is relevance ranked, which makes the job much easier and faster for the trademark attorney.

How do you think we can improve the trademark registration service? Send me an email at benoit followed by our domain name!

The Markify trademark search has since the start 18 months ago been recognized as the most accurate and comprehensive in terms of finding confusingly similar trademarks. Now we add new databases and new features to make it even more useful in our two main markets: the US and the EU.

To our current databases, USPTO and CTM, we now add:

• US common law – A search among more than 15 million registered US businesses.
• Domain names –  Confusingly similar domain names in .com, .net, .org, .info, .us and .biz. Identical hits from approx. 200 ccTLDs.
• WIPO – More than 600.000 international trademarks.

The new Comprehensive Search Report from Markify has four features no other search provider have:

1. Superior accuracy

We are the only search provider that can give you a result list that finds 99% of all confusingly similar trademarks (see benchmark report where Markify was ranked number 1.

Our result list also contain much less “noise” than other full availability reports. Instead of going through a list of say 2.000 results, you get a list of 300 results. This ofcourse saves you lots of time.

How is it possible for us to give you all the relevant results but skip the bad ones?

The Markify trademark search s is a built on a statistical method using more than 10.000 actual cases where a likelihood of confusion has been established by a governement official, in the US or in Europe.

To our knowledge, no other trademark search algorithm is built like that.

2. Relevance ranked results

The Markify Comprehensive Search Reports are relevance ranked (so is in fact the free trademark search also). This means that you in most cases will find your potential conflicts on the first pages. Talk about time saving.

The relevance ranking is also built on the statistical case law data.

3. Custom branding

You can easily customize the report and put your own branding on it if you choose. Once you have bought the data, you can customize and download as many variants of the report as you like.

4. Unmatched price: $100

We believe every brand deserves a safe start.

Most entrepreneurs and start-ups work on a very tight budget. Until now most of them have skipped a full availability search, because a price of $300-$600 has not seem attractive.

We aim to change that. We start by putting a rock-bottom low price on our two Comprehensivie Search Report packages: only $100 for the US Comprehensive or the EU Comprehensive.

Read about the other new services launched by Markify in May:

Trademark attorneys can now afford to give all clients a global watch & monitoring service

Global domain and trademark watch included in new Brand Protect Kit

Markify launches powerful trademark and domain services at INTA 2012